Enhancing the mission of serving customers with AI technology

Success Story


Enterprise introduction

On May 13, 2014, Sen Do Technology Joint Stock Company was established, under FPT Corporation. Sen Do Supermarket provides a super warehouse with 29 essential products, more than 10 million products from big shops in Vietnam.

Super Market Sen Do helps connect buyers and sellers, serving the online shopping needs of all consumers across Vietnam.

According to iPrice's statistics in January 2019, ranks 5th in the list of the top 10 e-commerce websites in Vietnam, with 26 million visits per month and more than 10 million regular customers shopping. Sendo has a delivery network covering 64 provinces and cities nationwide.


Work overload
Work overload
With more than 26 million visits per month, 2.7 million followers on Facebook, the team of consultants on Facebook channel, Sendo's website is working at full capacity but the work is still overloaded.
Customers are not taken care of in time
Customers are not taken care of in time
Customers have to wait a long time to get their problems resolved or questions answered.
Bulky Customer Support
Bulky Customer Support
The customer support apparatus is too bulky and still cannot meet the huge workload.


Automate customer support with Chatbot AI
Using FPT.AI Conversation to create Chatbot AI, to automate customer support on e-commerce website and Facebook Fanpage.
Change the process of answering repetitive tasks
Thanks to Chatbot AI and LiveChat feature, simple and repetitive questions like above are quickly solved.
Fast, efficient, accurate consulting
Consulting for thousands of customers every day quickly, accurately and efficiently. Help save operating costs, gradually automate customer care, bring new experiences to users.


Consulting and customer care quickly, 24/7, anytime, anywhereConsulting and customer care quickly, 24/7, anytime, anywhere
During the peak sales months, Chatbot Sendo received 630,000 messages from users. Currently, every day, Sendo's virtual assistant responds to more than 12,000 messages on two channels, Facebook Messenger and Livechat Website. Corresponding to about 2,500 to 3,000 users.
Enhance customer experienceEnhance customer experience
Now, instead of calling the switchboard or contacting the consultant waiting for an answer, customers can chat with Sendo's Virtual Assistant via Facebook Fanpage or livechat on the website. Customers will receive detailed and meticulous answers in just a few seconds.
Reduce operating costs, save manpowerReduce operating costs, save manpower
The virtual assistant has become an integral part of Sendo's sales support, both helping Sendo reach a large number of customers in the same period of time, while simplifying and optimizing the process. the company's operating system.
Chief Operations Officer - Sendo
AI virtual agent have helped us serve more than 26 million visitors per month on our website as well as 2.7 million followers on Facebook. Virtual agent has become an indispensable employee in supporting sales of Sendo.